LOVE Magazine Advent Calendar Makes Models Sweat

ashley_graham_by_phil_poynter_loveadvent2017-mp4-00_00_21_01-still003Sporting a #StayStrong hashtag, LOVE magazine has taken quite a different tack on their annual sexy calendar offering. This year we get famous models sweating while exercising in the Phil Poynter-directed video for the annual LOVE Magazine Advent calendar.

Super models making the cut this year include Gigi and Bella Hadid, Emily Ratajkowski, Doutzen Kroes, Teyana Taylor, Kendall Jenner, and Ashley Graham. Graham, who just revealed her new “Swimsuits For All” collection, is the first lady revealed in LOVE’s semi-daily release of sexy video for this year. After a supposed workout at NYC’s The Dogpound gym, Ashley takes to the street, wearing just sneakers, a crop top and little shorts. Ashley as much gives a quick clap to her generous derriere, as well as pulls a sledge down the street.

Sexy stuff, in stylish black and white, indeed!

Stylist and Love Editor-in-Chief Katie Grand met Graham at The Dogpound and came up with the idea of a fit and sweaty video for this year’s calendar. As she says:”…it’s everything we love about women enjoying being women, on their own terms.”

Following the feminist-empowerment-via-working-out theme, Emily Ratajkowski eats spaghetti in a carb-loading vignette. Kendall Jenner manages a tribute to “Rocky,” complete with raw egg drinking and shadow boxing. And Irina Shayk manages a work-out ‘throwing’ clay.

This video offering from LOVE is entering its 7th year as a much-watched holiday tradition; last year LOVE’s Advent Calendar enjoyed 84 million viewers. With haute couture sponsors such like Agent Provocateur, Coach, and Marc Jacobs Beauty and models like those mentioned above, and an empowering message to women, how can LOVE miss, really?

Less we forget though, this year or any other before, LOVE’s Advent Calendar is first and foremost pure commercialism bolstered by sexy images of beautiful women.

But who would want it any other way?

The 2014 Victoria’s Secret Fashion Show: New City, Taylor Swift and Two Fantasy Bras

There’s big doings and some mighty changes for the 2014 Victoria’s Secret Fashion Show.

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First off, there will be world class highly popular musical entertainers on hand. It seems Taylor Swift, Ed Sheeran, Ariana Grande and Hozier will “rock (if what these artists play can be considered rock) the runway.” Secondly, the festivities have moved to London for the first time, so U.K flair will be no doubt exploited. Third, there will two Brazilian models Adriana Lima and Alessandra Ambrosio modeling as many new Fantasy Bras, designed by Mouawad exclusively for V.S. (the first time two new bras have been revealed at the same time).

Then of course there is the long list of models-‘angels’-set to appear: Candice Swanepoel, Behati Prinsloo, Lindsay Ellingson, Doutzen Kroes, Lily Aldridge and Martha Hunt. More are to be announced (as also much-speculated special surprise guests) as the show grows closer. The Chanel Métiers d’Art show, held the same night, will steal away Kendall Jenner and Cara Delevingne (at least that is the report at this stage of the game.)

There is no denying the pop attraction all the wings, head pieces, willowy lithe ladies in infamously naughty unmentionables garner from the world wide masses. The Victoria’s Secret show has grown to encompass music, fashion, art and celebrity in a way very few televised events can even manage. Certainly one of the more ‘adult’ showings of culture, there is no denying this is a world class event featuring mega stars enjoying a massive audience.

Show ‘themes’ featured on the brand’s website include “Gilded Angel,” “Exotic Traveler” and “Dream Girl” to name a few of what the V.S. has in store for the new year. The 2014 Victoria’s Secret Fashion Show is sure to capture the imagination of a worldwide audience with all it presents on Dec. 9th.