Baci Lingerie Celebrates Release of Dreams Volume 3 with Retail Display Contest

BaciSelfie-Retailer-RulesBaci Lingerie is at it again with another contest. The international intimates brand is launching a “Dreams Retail Display Contest” in celebration of their Dreams Volume 3, the third wave of roleplaying costumes from the award-winning lingerie company. In conjunction with the consumer-driven #BaciSelfie Dreams Costume Contest, the Dreams Display Retail Contest presents the opportunity to generate brand awareness and drive sales using the power of Facebook. Yet again using their broad social media scope and consistent unique approach for selling their lingerie and accessories Baci furthers their mission to “Celebrate Every Woman” as they do their collections White Label: Seduction, Dreams by Baci bedroom costumes, Corsets by Baci, Fetish by Baci, After Dark Hosiery, and Baci Eyelashes.

And as we all know, fashionistas, fans, retailers and shoppers alike, it’s not just during Halloween that we can enjoy dressing-up!

“Just in time for the Halloween rush, the Dreams Display Retail Contest acts as a beacon for consumers shopping for the most festive time of year, as well as those looking for merchandise with which they can enter the #BaciSelfie Dreams Costume Contest, which runs concurrently,” says Helle Panzieri, Director of International Sales for Baci Lingerie.

Panzieri continues, “Gauging from the activity generated by the first leg of the #BaciSelfie consumer contest…” (which we told you about right here on the Von Gutenberg home blog, see here: “…retailers on #TeamBaci stand to gain tremendous exposure, and new customers, by promoting themselves as carriers of the Dreams Collection.”

The contest invites retailers to submit photos of their most creative in-store displays inspired by the evocative backdrops featured in Dreams product images. Entries will be posted to the Dreams Retailer Display Contest app, a dedicated application that will maximize brand exposure and ensure fair results, on the Baci Lingerie Facebook page, where votes will be tallied to determine the winners. 

Additional information, including official rules, prizes, and promotional materials are currently available.  Questions, concerns, or requests for assistance can be emailed to, or Baci’s social media coordinator, Veronica, at

Stepping out well costumed is something Von Gutenberg champions, do so with Baci.

The BaciSelfi Social Media Contest

u0tm_BaciVeronicaWebContestGraphicsv1b2_1Baci Lingerie the international lingerie and accessory brand, continues in its mission to “Celebrate Every Woman” by presenting exquisite fabrics and styles to compliment each and every lady. Though a relatively new company Baci has made great strides in establishing themselves as the go-to company for feminine couture intimates. I have been on about the brand before (see here). But right now the company is presenting a very fresh and hip-to-the-moment contest for customers and fashionistas alike.

Baci celebrated the release of its new Dreams Hosiery collection by launching their BaciSelfi Social Media Contest at the beginning of this month.

The contest invites consumers to submit photos of themselves wearing Dreams Hosiery with everyday attire (for example, “Nurse” Thigh Highs with denim shorts, “Cop” Fishnets under a pencil skirt…etc.) Entries will be posted to the Baci Selfie Contest app on the Baci Lingerie Facebook page, where votes will be tallied to determine the winners.

In true interactive style, Baci is reaching out, engaging their lingerie wearers and cutting a wild sexy swatch across the social media space….what any with-it big branding company should be doing these days.

Baci Lingerie officially debuted to the public in 2010 at the International Lingerie Show in Las Vegas. The company’s collections include “After Dark” including lacy thigh-highs and fish nets, the  super sexy uniform-inspired “Dreams By Baci” a full corsets line, the afore mentioned “Dreams Hosiery” and plenty of other intimate outfits and accessories.

It’s all great high-end intimate stuff and worth checking out.

We too have come high-end intimate stuff we feel worth checking out. Some of it can be mixed and matched even with Baci intimates. Go on over to the Von Gutenberg couture site and see what we our alternatives to alternative fashion is all about.

But be sure to sign-up for The BaciSelfi Social Media Contest here.